Ad Design
Echo Test & Measurement
Campaign Title: We are Echo
Description:
This print and digital ad campaign, We are Echo, focuses on showcasing my client’s line of high-performance audio test products designed to support engineers with measurement procedures. The campaign features striking, minimalist visuals and clear, compelling messaging to connect with the largest target audience of the client.
Each ad is centered around a hero product, displayed as line art to communicate a techy solution for a techy audience. The imagery leverages the client’s bold brand colors to stand out in a publication that has generally neutral advertisements.
The campaign ran across premium print placements in audioXpress and Voice Coil, two prominent publications in the audio engineering space, ensuring maximum exposure to the ideal demographic.
Print 1/2 Page Ads
Left: Published December 2022 in VoiceCoil Magazine
Right: Published February 2023 in AudioXpress Magazine
Email Banner Ad
Bottom: Deployed December 2022 VoiceCoil E-Newsletter