Marketing Planning

CRYSOUND 2024 Strategy

I was tasked with creating a comprehensive marketing strategy deck for a client focused on growth and building the marketing department from the ground up. I conducted an in-depth analysis of the client’s market position, target audience, and competitive landscape. Based on these insights, I crafted a data-driven marketing plan featuring key tactics to drive growth, which was presented to the CEO.

When creating this deck, I focused on educating the client by defining certain marketing tactics and outlining how to be successful with each channel. The plan’s clarity and scalability convinced the client to expand the scope of our work, resulting in a larger contract and deeper partnership.